PR & INFLUENCER STRATEGY

Unleashing the spirit of authenticity, the union between Sailor Jerry and Hak Baker is one of shared boundless energy and an unwavering passion for the arts, with a belief in championing the underdog. Sailor Jerry has a long history supporting grassroots communities in music and culture, amplifying the voices of the uniquely authentic and celebrating those who forge their own path. This is where cultural rebellion meets creative celebration. Spotlighting pioneering, authentic and inspirational talent who are doing things on their own terms.

In the latest evolution of a bold collaboration, Sailor Jerry Spiced Rum announces 'Sailor Jerry Presents: The Lock In Series' with G-Folk musician and self-proclaimed Mis-Fit, Hak Baker. With a limited number of golden tickets to be won, lucky winners have the chance to party with Sailor Jerry and Hak Baker in a series of exclusive parties across selected UK cities in April & May 2024.